Luxury brand Tengri inspires environmental change in Mongolia

The FREE family-fun Tsetserleg Festival will feature several well-known musicians encompassing a mixture of traditional and modern sounds, children's activity workshops, art and photography exhibitions, crafts, traditional food stalls and decorations to match, all inspired by Mongolia’s beautiful spirit.


TSETSERLEG, MONGOLIA - This weekend luxury fashion brand Tengri will stage Tsetserleg Festival in one of the world’s most enchanting and unfrequented regions in Mongolia. In advance of the festival Tengri, in partnership with RockCorps whose ethos is 'Give, Get Given’, has secured almost 100 volunteers to help clean up the nearby Tamir River and do community work to help improve the beautiful, natural surroundings that have suffered due to pollution and the  natural surroundings that have suffered due to pollution.This will take place on August 15th. Volunteers are motivated by the rewarding experience of seeing live performances from Mongolia's biggest music stars at Tsetserleg Festival, which will take place the following day.

Award-winning Hip-Hop artist Quiza, whose blend of rap & R&B music with modern Mongolian lyrics has made him one of the country’s most celebrated talents, is the headline act at the event. Heavily involved in cultural developments in Mongolia through his work as Head of Cultural Department of Ulaanbaatar City Municipality, Quiza said: “To inspire young Mongolians to promote its cultural and natural heritages to the world and support development of our beautiful country is extremely important to me. Tengri is also passionate about this message so I am delighted to be able to show my support and perform at the festival.”

The FREE family-fun Tsetserleg Festival will feature several well-known musicians encompassing a mixture of traditional and modern sounds, children's activity workshops, art and photography exhibitions, crafts, traditional food stalls and decorations to match, all inspired by Mongolia’s beautiful spirit.

Founded by Nancy Johnston, the London-based ‘fairshare’ pioneer behind
Mongolian-inspired clothing brand Tengri, the Tsetserleg Festival has been developed to support the nomadic herder families living in the region by creating an innovative event, worthy of international news coverage. One highlight will be a spectacular fashion show, which will take place in Zayain-Khuree on the steps of a magnificent Buddhist temple serving as a runway like no other. The local models will take to the steps to showcase the first ever collection by Tengri - a stylish knitwear brand for men and women, specialising in garments made of 100% Mongolian yak wool - which officially launches in September 2014. After the many fun activities throughout the day, the festival will come to a close with a dazzling fireworks ceremony set to light up the sky.

RockCorps co-founder and CEO Stephen Greene said: “By putting volunteering and music at the heart of the platform from the start, Nancy is not only creating a successful design business in partnership with the yak herders, but is also celebrating their work and culture. The Tamir River has a 16km stretch of water that is full of debris. It is such an important source and gateway to the town, yet the issue hasn’t been tackled. By using the festival to engage youth in the project, we can help preserve the beautiful environment.”
Share:

0 comments:

Post a Comment

Facebook page

Powered by Blogger.

Categories

Advertising in Mongolia An Asian Development Bank Culture Editorial of the Mongolianviews education Environmental protection Famous Mongolians Foreigners in Mongolia Inner Mongolia Ivanhoe Mines Mongolia Adventure Mongolia agriculture Mongolia air pollution Mongolia analysis Mongolia and Armenia Mongolia and Asian Development Bank Mongolia and Australia Mongolia and Azerbaijan Mongolia and Belorussia Mongolia and Bulgaria Mongolia and Cambodia Mongolia and Canada Mongolia and central Asia Mongolia and China Mongolia and Cuba Mongolia and Czech Mongolia and donors Mongolia and EU Mongolia and Germany Mongolia and Hongkong Mongolia and Hungary Mongolia and IFC Mongolia and IMF Mongolia and Ind Mongolia and India Mongolia and Indonesia Mongolia and Inner Mongolia Mongolia and Iran Mongolia and Israel Mongolia and Italy Mongolia and Japan Mongolia and Kazakhstan Mongolia and Korea Mongolia and Kuwait Mongolia and Kyrgyzstan Mongolia and Malaysia Mongolia and Nato Mongolia and North Korean Mongolia and Poland Mongolia and Qatar Mongolia and Russia Mongolia and Russia and Mongolia and China Mongolia and Singapore Mongolia and South Korea Mongolia and Taiwan Mongolia and Thailand Mongolia and the world Mongolia and Tibet Mongolia and Turkey Mongolia and UK Mongolia and Ukraine Mongolia and UN Mongolia and US Mongolia and USA Mongolia and Vietnam Mongolia Banking Mongolia blind Mongolia Cashmere Mongolia Christianity Mongolia civic society Mongolia Corruption Mongolia crime Mongolia diplomacy Mongolia Economy Mongolia Education Mongolia Energy Mongolia environment Mongolia Finance Mongolia Health Mongolia History Mongolia holiday Mongolia in international media Mongolia Industries Mongolia investment Mongolia Joke Mongolia law Mongolia LGBT Mongolia medical Mongolia military Mongolia Mining Mongolia Mining Developments Mongolia Mortgage Mongolia natural disaster Mongolia news media Mongolia Nuclear Mongolia Petroleum Mongolia Politics Mongolia Poverty Mongolia public announcements Mongolia railways Mongolia Religion Mongolia slums Mongolia society Mongolia Sports Mongolia Stamp Mongolia Sumo Mongolia telecommunication Mongolia tourism Mongolia trade Mongolia Transportation Mongolia Urbanization Mongolia Wild Life Mongolian Agriculture Mongolian and Cuba Mongolian Archeology Mongolian Climate Mongolian Food Mongolian Gay Mongolian Government news Mongolian History Mongolian Kazakh Mongolian Meat Mongolian Military Mongolian Mining Development Mongolian Movie Mongolian News Mongolian Parliament Mongolian Political news Mongolian Press Mongolian Songs Mongolian Sumo Mongolian Women Mongolian Youth Mongolians abroad Moninfo Opinion Oyu Tolgoi Investment Agreement Photo news Press Release Rio Tinto Tavan Tolgoi coal mine Ulaanbaatar development Weird expatriates in Mongolia World bank and Mongolia

Blog Archive

Followers